Roku’s CEO predicts that the first 100% AI-generated hit movie will be released in the next three years. AI-generated video is already flooding social media, so it is not unreasonable to believe that fully AI-generated movies will be possible in three years.
The bigger question is whether there will be an audience for that content. It is likely that AI-generated content will raise the demand for human-generated content. There may be a market for hybrid content, but a purely AI-generated movie topping the box office by 2029 is unlikely.
Read the full article on Spyglass.
Sources:
• TLDR. (2026, January 12). TLDR Newsletter. https://a.tldrnewsletter.com/web-version?ep=1&lc=f5cb7e17-003d-11ed-9258-0241b9615763&p=75705fcc-ef98-11f0-9f88-870dc8dd9c2c&pt=campaign&t=1768219211&s=26832720481d3119de8fb7f3ab2dec03f98096d6016c3a53b6b7a939a8724c9a
• Siegler, M. (2026, January 10). The “AI-Generated Hit Movie” Horror Story. Spyglass. https://spyglass.org/ai-generated-hit-movies
